The combination of soft–touch paint and brilliant metallic accents make the Motorola MOTO W755 in Purple a stylish, eye–catching communication tool. The touch–sensitive controls on the front of the phone let you access music, activate Bluetooth® and adjust ring volume or mute calls without ever opening the phone. The MOTO W755 also comes with an integrated 1.3 Megapixel Camera with 4x Digital Zoom and optional removable memory of up to 4 GB, ensuring you can capture those special memories as they happen and take them with you wherever you go. With V CAST Music with Rhapsody, you can also sync tracks, albums and playlists on your MOTO W755. If that wasn't enough, it's also VZ Navigator^sm capable meaning you'll never have to worry about getting lost again! Simple and loaded with features, the MOTO W755 is a phone that gives a lot without asking for much in return.